«Lo! Men have become the tools of their tools.»
Henry David Thoreau
Tools have always been part of creative work.1 Even embodied forms of creativity rely on tools, materials, spaces, and supports. This includes the body itself as a tool, e.g., in ballet or singing, but also costumes, instruments, stages, rooms, and other enabling conditions.
For good reason — tools extend capability, shape what can be done and how easily it can be done. But tools are means, not ends. The right question is not which tool is most impressive, but which tool actually helps produce better work with less unnecessary friction.
Tools Should Serve the Work
The value of a tool lies in what you can actually achieve with it — the outcomes it enables, the friction it removes, and its availability when needed. This depends on the person and may not match what is commonly promoted or recommended.2
In general, there is no single best tool. Requirements differ across people, tasks, and stages of development. Even the best tool for you may change as your skills, goals, and workflow change. Thus, the search for a perfect tool is a graveyard for time and creativity, as is the debate over whether digital or analog tools are inherently better.3 Being tool-agnostic and choosing something that works well enough for you is usually more effective.
Often, tools can be rented, borrowed, or accessed through maker spaces, fab labs, or similar settings. While long-term use is required for proficiency, renting tools first or using trial versions helps to determine whether a tool is actually right for your purposes.
Tools Shape the Work
Tools bias what you do. They make certain things easy or hard and, in a sense, want to be used in a particular way. A notepad makes sketching easy — a notes app on a smartphone that mainly supports text does not. So depending on the capture tool you use, you may end up with more sketches or more text.
These affordances shape the design space, beautifully put by the familiar adage: «If all you have is a hammer, then every problem looks like a nail».
Tools also exert pull even when unused, creating sensory load and distraction (see Environment on page 65). Selecting the right tools for your kind of work — and being careful about which tools remain visible in the environment — is therefore crucial.
Higher-quality tools usually require more knowledge and skill to use them correctly, safely, or at their full potential. A professional camera with many options, for example, demands more of the user than an AI-controlled smartphone camera. Tools also require maintenance, and higher-quality tools are often less tolerant of mistakes. This can encourage further learning, but it can also become a frustrating and costly detour.
Tools Require Judgment
Low-quality tools interrupt workflow, make failure more likely, and often cost more in the long run.4 At the same time, the threshold for a workable tool is often lower than people expect — too cheap creates friction, but too expensive can create hesitation, avoidance, or fragility.5 Second-hand tools are often especially valuable because they remove the pristine barrier and make higher quality accessible at lower cost.
Tools can often be adapted to the user. Done well, this improves the fit between tool and user and increases ease of use. A camera, for example, can be configured so that the functions relevant to the user’s actual use cases are immediately available. But adaptability is not a value in itself. It also poses a major distraction risk — for example, endlessly fiddling with settings instead of creating.
Getting used to specific tools is useful, because attunement to a tool often results in better work. The risk is a workflow that depends too heavily on very specific tools, or on tools that are hard to replace because of cost, availability, or licenses tied to a particular employer.6 Subscription models usually mean loss of access if payments stop or the company folds. This is especially damaging with data islands, including proprietary file formats, or cloud-only solutions, because they can prevent access to your own work. Follow-up costs in the form of accessories are also often underestimated.
AI as a Special Case
Artificial intelligence can extend capability quickly, especially by providing feedback, variation, and access to usable knowledge. However, making effective use of it requires a working understanding of its specific strengths and limitations.
It also raises a deeper question about what creativity means, because it can shift the user from maker to director, manager, or patron. For many creatives, the joy and meaning lie in the making itself, which AI use can undermine.
See also the Afterword by AI on page 249.
Underflow, Optimal Flow, and Overflow
Tools have their own characteristic underflow and overflow problems (see Table 10).
| Aspect | Underflow | Optimal Flow | Overflow |
|---|---|---|---|
| Tool Fit | mismatch the work, make capture or realization awkward, or remain unavailable when needed | tools fit the task and the person well enough to support reliable output | tool-chasing, prestige buying, or identity attachment replaces actual creating |
| Affordances and Demands | tools are too weak, too crude, or too poorly understood to support the work | affordances match the work, and demands stay within manageable skill and maintenance costs | tools overcomplicate the work, demand too much upkeep, or pull attention into their own logic |
| Adaptation and Control | tools are left in friction-heavy default states | tools are adjusted enough to reduce unnecessary friction and support flow | endless customization, tinkering, and setup work displace actual creation |
| Dependency Risk | no attunement to any tools; workflows remain clumsy and replaceable, but inefficient | familiarity improves speed and quality without creating lock-in | workflow becomes fragile through dependence on specific tools, subscriptions, platforms, or file formats |
| AI Use | refusal to use AI even where it would clearly help with feedback, iteration, or knowledge access | selective use of AI to extend capability while keeping the creator close to the work | overreliance, deskilling, or drift into managerial distance from the making itself |
Table 10: Tools — underflow, optimal flow, and overflow.
In general — whether it is a software suite, brush and canvas, hammer and chisel, or sewing machine and fabric — tools can both enable and constrain you.
Ideally, they grow with you, and you with them.
Endnotes
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See Shneiderman (2002). ↩
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What is pushed commercially and shared online, especially when it comes to productivity and creativity, is often what is easy to design, marketable, scales well, is visually appealing, and easy to sell. The false assumption is usually that everyone shares the same cognitive architecture. If you are not that type, the «solution» fails, you blame yourself, and the industry profits from selling more systems to fix problems you never had. See also the supplemental materials. ↩
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Digital and analog tools have different strengths and weaknesses. What is better suited depends on the individual and the task, and it is often a false dichotomy as they often complement each other very well (hybrid solutions). For example, using a smartphone to digitize analog sketches. ↩
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Known as the «ghetto tax», or for a striking example, the «Captain Samuel Vimes ‹Boots› theory of socio-economic unfairness»:
«The reason that the rich were so rich, Vimes reasoned, was because they managed to spend less money.
Take boots, for example. He earned thirty-eight dollars a month plus allowances. A really good pair of leather boots cost fifty dollars. But an affordable pair of boots, which were sort of OK for a season or two and then leaked like hell when the cardboard gave out, cost about ten dollars. Those were the kind of boots Vimes always bought and wore until the soles were so thin that he could tell where he was in Ankh-Morpork on a foggy night by the feel of the cobbles.
But the thing was that good boots lasted for years and years. A man who could afford fifty dollars had a pair of boots that’d still be keeping his feet dry in ten years’ time, while a poor man who could only afford cheap boots would have spent a hundred dollars on boots in the same time and would still have wet feet.
This was the Captain Samuel Vimes ’Boots’ theory of socio-economic unfairness.»
«Men at Arms» by Terry Pratchett (1993) ↩ -
One reason why expensive tools are not necessarily better, especially if the price tag makes them hard to replace. You might not take an expensive camera to the beach, which might result in losing out on interesting photos. Similarly, a pristine paper notebook can intimidate compared to a cheap tear-off notepad. ↩
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Beautifully put by Neil Gaiman’s Sandman: «Tools, of course, can be the subtlest of traps. One day, I know, I must smash the emerald.» ↩
Supplemental Materials
OC3 Navi
- Home | Front Matter
- Why Organize Creativity
- Creativity as a System: 1. Creativity, 2. Creative System, 3. Application, Meta: Supplemental Materials
- Framework: Foundation: 4. Person, 5. Environment, 6. Capabilities, Meta: Tools
- Framework: Ideas: 7. Generating Ideas, 8. Capturing Ideas, 9. Collecting Ideas
- Framework: Creative Focus: 10. Creative Direction, 11. Creative Energy, 12. Creative Commitment
- Framework: Projects: 13. Project Realization, 14. Project Evaluation, 15. Project Release
- Back Matter: Afterword by the Author, Afterword by AI, Sources and Foundations, References, About the Author, Feedback and Saying Thanks, Glossary, Appendix